Ben Sojka
Senior Email Marketing Developer at Cloudflare, Inc.
- Role
- Senior Email Marketing Developer at Cloudflare
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Ben Sojka
Skilled in Marketing Automation, Email Development, Web Development, Project Management, and Data Analytics with over 8 years experience overseeing projects from concept to completion.• Technically proficient in HTML, CSS, Apache Velocity (Marketo), Liquid Syntax (Braze & Iterable), WordPress, Microsoft Office Suite, Marketo, Iterable, Braze, Microsoft Dynamics ERP, Workamajig, and Liaison EMP, with a strong foundation of JavaScript, Handlebars, SQL, Firebase, Salesforce Marketing Cloud, AMPscript, Unit Testing, Database Theory, and Adobe Creative Suite.
Experience
Senior Email Marketing Developer
Oct 2022 — Present · Austin, TX, US
Longest tenured member of Cloudflare\'s Marketing Operations team supporting a global marketing team in North America, Europe, and Asia- 2500+ hours of Marketo experience specializing in automated email campaigns utilizing first-party customer data- Coding responsive design email templates with HTML/CSS that are optimized for Marketo\'s email builder UI- Coding Velocity Script tokens in Marketo. Apache Velocity is a language built on Java and is designed for templating and scripting HTML content- Database hygiene. Create and manage lead fields for audience segmentation and dynamic personalization of email content- Routing data to Marketo via API. SQL queries from BigQuery. Salesforce and dashboard data using MessageBus- Email campaign development. I do everything from constructing trigger-based and scheduled nuture emails, internal and customer newsletter emails, product marketing email campaign journeys, and transactional email blasts- Email content localization. I develop emails in English, German, Spanish (Spain and Latin America), French, Italian, Japanese, Korean, Portuguese (Brazil), and Chinese (China and Taiwan).
Education
Kansas State University
Bachelor of Science (B.S.), Psychology
2009 — 2011
The University of Kansas
Professional Certification - Full Stack Web Developer
2017 — 2017
Skills
- Leadership
- Blogging
- Team Leadership
- Critical Thinking
- Social Media
- Marketing
- Project Management
- Leed
- Marketing Strategy
- Leadership Development
- Editing
- Sponsorship
- Ticket Sales
- Public Relations
- Forklift Operator
- Radio Broadcasting
- Financial Analysis
- Data Entry
- Social Networking
- Microsoft Dynamics Erp
- Microsoft Office
- Service Delivery
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