Ben Scull
Associate Director @爱德曼
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WORK HISTORY
Associate Director @爱德曼
London, GB
Clients: Samsung, BT & Microsoft
EDUCATION
The University of Sheffield
Bachelor of Arts (B.A.), English Language and Literature
University of Zurich
Bachelor of Arts (B.A.), Englische Sprach- und Literaturwissenschaft
SKILLS
ABOUT BEN SCULL
Strategic communications specialist with 10+ years’ experience leading integrated programmes for global technology brands across the UK and EMEA. Brings deep expertise in flagship product launches, complex reputational issues and large-scale behaviour change campaigns.Currently an Associate Director in Edelman’s UK Technology practice, leading regional communications for Samsung across Europe. Oversees major industry moments and brand announcements, spanning media and creator strategy, senior stakeholder briefings and close collaboration with local markets to ensure global strategies land with cultural relevance.Proven track record delivering high-stakes communications for nationally significant programmes. Led communications for BT’s digital landline switch - a nationwide transformation affecting more than 10 million people - working closely with government and industry bodies to manage scrutiny, drive awareness and support behaviour change at scale.Strong background in traditional media relations and creator-led campaigning. Has led high-profile press offices and reactive media programmes for brands including BT and Microsoft, with established relationships across UK national, technology and lifestyle media. Regularly partners with creators to humanise complex issues and tell stories that cut through.
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