Bennett Geren
Managing Director of Sales - GameDay Your Way and GameDay Production Services
- Role
- Managing Director of Sales at Gameday Your Way
- Location
- Milwaukee, WI, US
- LinkedIn followers
- 500 followers
About Bennett Geren
3 years of experience as Director of Sales for Gameday Your Way, an event services company in the sports and entertainment space. Focused on growing sales, managing large accounts, creation of SOP\'s and managing an inbound sales team.
Experience
Managing Director of Sales
May 2023 — Present · Lincolnshire, IL, US
Led sales team to 15% year over year growth in 2024 based on year end revenueOn track to exceed 33% year over year growth in 2025Manage the entire sales operation responsible for bringing in $3.2M in revenue annuallyCreation and implementation of sales related SOP’sResponsible for end to end sales cycle; prospecting, cold outreach, qualifying, and closing new accountsGenerate new leads by utilizing social media, customer referrals, field work, and cold callingWork extensively with operations team and COO to ensure smooth event days for all of our venues and clientsAssist marketing team with creation of sales assetsInterview, train and develop inside sales and customer service team; create training tools and materials, lead onboarding sessions, and monthly/quarterly reviewsManage ATS system, create automations for maximum efficiency, train sales team on best practicesNegotiate contracts and terms with large spend clients on deals over $100k and up to $400kExperience working with brands like; Notre Dame Athletics, Soldier Field, Nike, Tito’s Beverage, FanDuel, St. Jude and Paylocity
Education
Carthage College
Bachelor’s Degree, Marketing and Public Relations
Skills
- Marketing Strategy
- Salesforce.com
- Employee Training
- Online Advertising
- Microsoft Powerpoint
- Leadership
- Social Media Marketing
- Social Media
- Microsoft Excel
- Financial Accounting
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