Benita Cegarra
Consultant Business Transformation Director @Aczel
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WORK HISTORY
Consultant Business Transformation Director @Aczel
Adding a change management perspective to business transformation programmes!
EDUCATION
Greenwich University
BA(Hons), International Marketing & German
SKILLS
ABOUT BENITA CEGARRA
Do you realise that 80% of Strategy is never executed or implemented?Why? Because, in many strategy and business transformation programmes, most of the high-profile, funded activity stops at vision and definition, whereas execution has little budget, is poorly-sponsored, fragmented, often person-dependent and, therefore, difficult to deliver. Execs and senior leaders may have ticked the definition box, yet it\'s the rest of the organisation that is expected to make it happen!I work with Execs, senior leaders and their teams to both define the vision and strategy, and create its successful execution and implementation. I support them through transforming complex, high-stakes operations and ad-hoc activity into repeatable, measurable, owned ways of working, delivered by their teams. I challenge them to look at existing capability - what needs to happen or change to turn that fabulous strategy into reality and transform their business through daily operation? I focus on understanding what a company does well now, in order to design and embed a new target operating model that is practical and builds on existing success. I lead the team to define structure, roles and responsibilities, understand the delivery environment, clarify decision making, governance and performance, so that the organisation can execute confidently and successfully.Together, we turn vision into reality and deliver maximum value to the organisation. Real-life results include:• £16.8m off the bottom line in the first year of executing a new European purchasing strategy, plus $50m additional savings when rolled out globally in year 2• $100m of growth initiatives delivered over 5 years of a global niche sales & marketing strategy implementation• $3.5m improvement in working capital released in year 1 of a global sales & back-office strategy implementation• 25% reduction in production drumbeat as part of a heavy manufacturing organisation and operating model strategy implementation• Operational excellence sales and supply chain focus to improve on-time, in-full delivery (OTIF), reducing stock days and improving order-to-cash (O2C) cycles by 15%I\'ve worked in multi-national, cross-region, complex, high-expectation environments since 1997, engaging senior leadership and technical teams to execute and deliver durable transformation.If you’re facing stalled execution or are simply unsure where to start, book a Status Assessment to clarify where you are and what needs to happen next to turn your vision into reality.
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