Ben Fales

About Ben Fales

I’m a music business executive, singer-songwriter, and creative entrepreneur passionate…

Experience

1. General Manager & Executive Producer

   Byu Music Group

   Oct 2010 — Present · Provo, UT, US

   I began my professional music business career shipping CDs and managing inventory at Tantara Records, Brigham Young University’s record label. Soon after graduating from BYU in 2002 with a Bachelor of Arts in Music (commercial music emphasis) and a minor in Business Management, I was hired as the label’s Operations Manager. Over the next eight years, I learned many aspects of the music business firsthand, including producing, project management, licensing, sales, marketing, distribution, etc.In 2010 I was promoted to General Manager & Executive Producer of the organization, which included the responsibility to shape the overall mission and vision for the label amidst an ever-changing music business landscape. Earning a Master in Business Administration through BYU’s Executive MBA program in 2011 enabled me to take our record label to a higher level. By 2012 I had transformed Tantara Records into the label group BYU Music Group, which now includes two record labels, BYU Records and Tantara Records, and a music publishing arm, BYU Music Publishing Group. I also developed and implemented the infrastructure that would allow us to stay profitable and scale our business as we moved forward into the digital music space.Since 2002 I have had the opportunity to tell BYU’s story and build its brand through the production of more than 115 albums and 100+ music videos featuring various BYU student performing groups and related artists. We have sold hundreds of thousands of CDs; our music has been streamed on Spotify, Apple Music, and other DSPs hundreds of millions of times; and our music videos have garnered more than 330 million worldwide views on YouTube.My passion for and understanding of music content creation and business best practices have enabled me to effectively drive the growth of BYU Music Group; increase global engagement of BYU’s music through strategic distribution channels; and establish BYU ensembles as artists that rival their professional counterparts.

Education

• Brigham Young University

  Bachelor of Arts (B.A.), Music (Media/Commercial Music emphasis)

  1999 — 2002

• Brigham Young University

  Master of Business Administration (MBA)

  2009 — 2011