Ben Eddy
Marketing Analytics Executive
- Role
- Marketing Analytics Executive at Ally
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Ben Eddy
Marketing analytics leader with broad experience studying consumer behavior including digital marketing, product and profitability, pricing, CRM measurement and strategy, forecasting and scenario testing, business planning and strategy, and talent development.
Experience
Marketing Analytics Executive
Jun 2020 — Present
Lead marketing data, research, performance analytics, and digital analytics.
Education
Clemson University
BS, Electrical Engineering
1998 — 2002
Wilbur O. and Ann Powers College of Business at Clemson University
MBA
2002 — 2004
Skills
- Modeling
- Sql
- Sas
- Analytics
- Data Analysis
- B2c
- Segmentation
- Statistics
- Forecasting
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