Elizabeth Bender
Marketing | Brand Growth | Partnerships & Sponsorships | Operations
- Role
- Senior Manager, Entertainment Brand Solutions at The Walt Disney Company
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Elizabeth Bender
Marketer with an eagle eye for detail and an appetite to make an impact through compelling campaigns and activations. I thrive when putting the puzzle pieces together, orchestrating the roadmap, and making things happen. Skilled in campaign strategy and activation, working autonomously or steering cross-functional teams and managing external partners, clients, and agencies. Brings a great attitude and unwavering work ethic. Scope of expertise includes brand strategy, marketing, promotions, partnerships / sponsorships, campaign and relationship management, multi-platform campaign and event activation and marketing operations. Learn more about me at Benderliz.com
Experience
Senior Manager, Entertainment Brand Solutions
Apr 2020 — Present · Washington, DC, US
Advertising solutions for National Geographic. Development and activation of advertising and branded content solutions for advertisers on Nat Geo across digital, social, email, experiential, streaming, linear and print, unlocking the power of the brand to connect advertisers to the IP and key content pillars, and contributing to Disney Advertising Sales revenue objectives.Previous responsibilities included Brand Solutions for Hulu streaming platform, with focus on brand and seasonal initiatives.
Education
James Madison University
Bachelor of Business Administration (B.B.A.), Marketing
Skills
- Marketing
- Sponsorship
- Online Advertising
- Interactive Marketing
- Customer Relationship Management (Crm)
- Marketing Communications
- Brochures
- Branding
- Strategy
- Advertising
- Hospitality Industry
- Integrated Marketing
- Email Marketing
- Event Management
- Strategic Planning
- Product Marketing
- Brand Awareness
- Online Marketing
- Management
- Brand Management
- Marketing Strategy
- Crm
- Market Planning
- Project Management
- Strategic Partnerships
- Promotions
- Brand Development
- Segmentation
- Public Relations
- Media Relations
- Event Planning
- Program Management
- Social Media
- Marketing Management
- Sales
- Social Media Marketing
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