Ben McLintock
R & d Transformation Project Manager @Mars
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WORK HISTORY
R & d Transformation Project Manager @Mars
Heading up projects for the advanced analytics initiative in Europe for all confectionary, pet care and gum products including, pedigree, Twix, Snickers and Orbit. Producing tools to the marketing teams to push the enterprise into industry 4.0. • Creating Power BI reports detailing the pricing landscape for a give market using retailer data to provide foundation and context to other reports dealing with more complex analysis. • Deciding the most appropriate way to group products to maximise ways of working for many varied audiences. • Building tools to measure the effectiveness of product promotions to customers using Price Value Mix calculations, Margin after Conversion and others. • Understanding the different metrics of success to assess overall performance and better inform future strategies
EDUCATION
The University of Huddersfield
Bachelor of Science (BSc), Popular Music Production
East Riding College
BTEC National Diploma, Music Technology
ABOUT BEN MCLINTOCK
Mars empowers our team to deliver data-driven solutions by leveraging advanced analytics…
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