Beldon Wolson
Fractional Creative Officer at Scleraworx // AuctionExperts | Remote
- Role
- Chief Creative Officer (CCO) at Scleraworx, Inc
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
About Beldon Wolson
Beldon leads and guides creative minds to generate conceptual work that is strategically…
Experience
Chief Creative Officer (CCO)
Dec 2019 — Present
About the Role:As the Chief Creative Officer at Scleraworx, I lead the charge in setting the creative direction and strategic vision for our marketing, UI, and UX projects. My role involves leveraging design thinking to address organizational challenges and drive innovation, ensuring that our digital experiences resonate with our audience and align with our business goals.Key Responsibilities:• Develop and manage the overall creative strategy, ensuring consistency and quality across all creative outputs.• Lead and inspire our team of creatives, including graphic designers, digital marketers, and copywriters, to produce groundbreaking work.• Evaluate industry trends to deliver relevant and impactful products and messaging.• Oversee the hiring process for the creative department, ensuring we have the right talent to achieve our objectives.• Collaborate with cross-functional teams, including marketing, operations and development, to ensure a cohesive approach to brand development and project management.Achievements:• Successfully transformed rough ideas into actionable projects, helping to attain an average 8.4 NPS response score.• Implemented a new design concept that enhanced our brand identity and set a new standard for creative excellence.• Directed a series of successful marketing campaigns that resulted in a significant boost in brand awareness and customer acquisition.Skills & Expertise:+ Profound knowledge of brand development, marketing strategies, and project management.+ Exceptional leadership skills, with the ability to manage and inspire a diverse creative team.+ Strong communication skills, bridging the gap between the business and creative sides of the company.+ Expertise in design and presentation tools like GSuite, Adobe Creative Suite, Framer, and Figma.A deep understanding of user experience design and the ability to generate innovative branding and marketing strategies.
Education
School of Visual Arts
Bachelor of Fine Art, Computer Art, Computer Animation and Visual Effects
2001 — 2005
Skills
- Information Architecture
- Adobe Creative Suite
- After Effects
- Compositing
- Motion Graphics
- Photoshop
- Video
- Retouching
- Graphic Design
- Web Design
- Concept Development
- Pre-Press
- Logo Design
- Adobe Acrobat
- Creative Direction
- Indesign
- Art Direction
- User Interface Design
- Layout
- Interaction Design
- Post Production
- Photography
- Corporate Identity
- Video Production
- Motion Design
- Mac
- 3d Animation
- Css
- Art
- Dreamweaver
- Illustrator
- Email Marketing
- Maya
- Visual Effects
- Typography
- User Experience
- SEO
- Digital Media
- Video Editing
- Premiere
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