Bekah Schoonover
Beauty + Personal Care Innovation, Product Development, and Brand Building Consultant • Ex-Maesa
- Role
- Co-founder at A Beginner\'s Mind Consulting, Llc
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Bekah Schoonover
I’m a beauty industry consultant helping emerging and growth-stage brands turn great…
Experience
Co-founder
A Beginner\'s Mind Consulting, Llc
Oct 2022 — Present · Denver, CO, US
Executive Consulting for small to midsize beauty brands, offering end-to-end product development — from strategy and ideation to retail-ready solutions.Bespoke services within brand and product development such as: • Category and competitive analysis • Retail channel strategy & retailer pitch meetings• Portfolio strategy & brand architecture• Product & assortment development• Packaging sourcing & development• Consumer insights research and reporting• Trend and product analysis• Formulation, texture, raw material, and delivery-system trend reporting • Merchandise & planogram strategy, creative development, and production execution • Development of sell-in materials for retailers as well as presenting seasonal trend and market meeting materials
Education
FIDM
Product Development
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