Rebecah Susan
Senior Marketing Leader | 15+ Years Driving Scalable Growth Through Brand, Demand & Data | Team Builder | CRM + MarTech + Revenue Acceleration
- Role
- Head of Marketing at Premier Building Systems
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Rebecah Susan
I build marketing engines that drive real business growth — in one of the most…
Experience
Head of Marketing
Dec 2019 — Present · Puyallup, WA, US
Led global marketing team for sustainable building material manufacturer representing three brands, catalyzing 500%+ annual lead growth and supporting annual revenue increases.• Executed Hermes award-winning 2022 organizational rebrand.• Maintained Premier brand as #1 Structural Brand in Green Builder Media (Top 5 since 2017).• Managed multi-million-dollar marketing budget and P&L, optimizing ROI.• Provided industry insights to senior management for informed decision-making.• Optimized campaigns using MarTech/data insights, enhancing customer engagement by 1200% in one year.• Led comprehensive brand presence across all company digital and in-person channels.
Education
University of Washington
Bachelor's degree, Communication and Media Studies
1997 — 1999
University of Washington
Bachelor's degree, Communication and Media Studies
Gonzaga University
Business Marketing, Business Administration and Management, General
1996 — 1997
University of Washington
Bachelor's degree, Marketing
Skills
- Strategic Marketing Consultancy
- Social Media Marketing
- Media Relations
- New Media Marketing
- Website Development
- Sales Process Implementation
- Collateral Management
- Public Relations
- Search Engine Optimization
- New Product Development
- Branding
- Corporate Branding
- Blogging
- Product Development
- SEO
- Green Building
- Building Materials
- New Business Development
- Advertising
- Management
- Trade Shows
- B2b Marketing
- Construction
- Marketing Communications
- Marketing Strategy
- Sales
- Marketing
- Email Marketing
- Direct Marketing
- Strategic Planning
- Sustainable Design
- Insulation
- Lead Generation
- Social Media
- Architecture
- Structured Products
- Business Development
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