Becky Marks

About Becky Marks

Innovative and results-driven professional with 18 years of experience in product development, strategic revenue growth planning, and business development within Human Capital Management and HR Technologies. Currently consulting and leading an Innovation Lab focused on leveraging AI tools for HR and Marketing to enhance system efficiency and effectiveness. Seeking a full-time role in revenue development or partnerships to help a company scale.Transformational Vision: Eager to leverage my leadership, stakeholder management, and revenue generation skills to inspire teams, foster growth, and drive transformative change at this critical time when HR and AI are poised to change the way of work.Most Recent:HR Innovation Labs: Leading a project to integrate AI tools and automation into HR processes, aiming to reduce time-to-hire by 30%.Business Development for GSA Contractors: Driving efforts to increase ARR by 25% a project basis.Apploi: Led the expansion of a dynamic HR Tech partnership and channel ecosystem with seven new partnerships. As a problem solver, Secured a prestigious Indeed platinum partnership and harmonized stakeholder objectives for mutual gains.Indeed: Managed ATS, CRM, and Agency partnerships, overseeing referral and reseller channel sales and the full product lifecycle to simplify job sponsorship for over customers, opening a growth channel for Indeed.Highlights:Renowned for SaaS Innovations: Driving revenue growth and optimizing talent management through strategic partnerships.Strategic Stakeholder Alignment: Proven problem solver, aiding HCM companies in scaling and managing ambiguity.Growth Catalyst: Committed to fostering SaaS product growth with a dynamic, relationship-centric approach for success and innovation.Results-Driven Data Lover: Proven track record in pioneering initiatives, securing partnerships, managing implementations, and monitoring KPIs to accelerate partnerships. Business Development: Specializing in fostering business development through partnerships, alliances, and customer feedback, with a focus on impacting the bottom line and enhancing talent management processes.Sales Enablement: Excel in driving successful product launches by aligning cross-functional teams, fostering collaboration for go-to-market strategies, and laying out growth plans for sustained success.Looking forward to bringing my extensive experience in AI-driven innovation, business development, and strategic planning an organization achieve new heights as a Director Of Strategic Partnerships or other matching roles.

Experience

1. Agency Relationship Advisor

   ZipRecruiter

   Oct 2024 — Present · NY, US

   Helping Key Agency Partners get the most out of advertising with ZipRecruiter.

Education

• Emory University - Goizueta Business School

  Bachelor of Business Administration - BBA, Business Administration and Management, General

• Emory University - Goizueta Business School

  Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services

• Emory University - Goizueta Business School

  Bachelor of Business Administration (BBA), Entrepreneurship/Entrepreneurial Studies

  2000 — 2004

Skills

• Recruiting
• Display Advertising
• Salesforce.com
• Affiliate Marketing
• Ppc
• Mobile Advertising
• Advertising
• Advertising Sales
• Sales Operations
• Online Advertising
• Media Planning
• B2b
• Digital Media
• Metrics
• Digital Strategy
• Strategic Partnerships
• Web Analytics
• Selling
• Strategic Planning
• Integrated Marketing
• Business Development
• Social Networking
• Digital Marketing
• Social Media Marketing
• Management
• Candidate Experience
• New Business Development
• Mobile Devices
• Analytics
• Email Marketing
• Talent Acquisition
• Social Media
• Marketing Strategy
• Negotiation
• Online Marketing
• Strategy
• Behavioral Targeting
• Sem
• Google Adwords
• Crm