Becky Wald Thomas
VP2, Base Management @ Comcast | Marketing & Growth Executive | Former BCG, AmEx
- Role
- Vp2, Base Management at Comcast
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
Experience
Vp2, Base Management
Jan 2025 — Present · Philadelphia, PA, US
Oversees strategy & execution team (~50 team members) focused on customer engagement, loyalty, upsell and retention. Team is responsible for developing strategies, promotions, and loyalty programs in addition to executing CRM tactics (e-mail, SMS, App) to drive profitable revenue growth and reduce customer churn.
Education
The Wharton School
M.B.A., Management & Marketing
Harvard University
B.A., Economics
The Wharton School
Master of Business Administration - MBA, Marketing
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