Becky Robitaille

Executive Director of Marketing @Sacred Heart University

Fairfield, CT, US
EMAILS
r••••••••@sacredheart.edu
MOBILE NUMBERS
+12•••••••62

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WORK HISTORY

Oct 2024 — Present

Executive Director of Marketing @Sacred Heart University

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Fairfield, CT, US

EDUCATION

N/A

Sacred Heart University

Master of Business Administration - MBA

2000 — 2004

Sacred Heart University

Bachelor of Arts (BA), Business Administration and Management, General

SKILLS

Product MarketingSocial NetworkingBrand AwarenessSocial Media MarketingPowerpointMicrosoft ExcelIntegrated MarketingMarket ResearchLead GenerationBrand ManagementMarketing StrategySocial MediaAdvertisingMarketing ResearchMarketingMarket PlanningMedia PlanningMobile MarketingOnline AdvertisingCustomer ServiceRetailB2bDirect MarketingAccount ManagementMarketing CommunicationsFacebookDigital MarketingOnline MarketingMarketing ManagementEmail MarketingBrand DevelopmentCustomer Insight

ABOUT BECKY ROBITAILLE

Experienced brand marketer and team player. Not afraid to roll-up my sleeves, get dirty, fail forward and win big.Want to know more? I am a detail-oriented, high-energy marketing professional. I am diplomatic and love to solve problems and figure out ways to tell a brand’s story to drive brand love. Being a good listener is of utmost importance to me and I follow through on what I say I will do. Nothing gets accomplished alone and as a team player I love to work with people to accomplish big things. As a leader, I lead by example and coach people to step up to challenges. I have extensive experience in marketing from strategy and research to campaign activation and results analysis. I have excellent written and verbal communication skills. I have a lot of experience writing and presenting creative briefs, operational playbooks, systems communications and PowerPoint decks. Additionally I have a deep understanding of project management including documenting timelines (who loves Gannt charts?) and managing budgets. I am highly motivated to return to a senior marketing role where I can drive brand awareness, create brand love, and generate revenue through smart and effective marketing campaigns.Let\'s connect!

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