Beau Clayton

About Beau Clayton

Hiya! I\'m Beau, a results-driven designer with a transformative mindset. My journey in UX began with a certification from George Washington University, equipping me with the skills to elevate my design career.In my current role, I\'ve served as a UX resource, implementing best practices and crafting a robust UX methodology. I take pride in designing deliverables that not only meet but exceed user expectations, delivering delightful experiences. My fusion of UX/UI expertise with a background in graphic design allows me to marry creativity with design best practices.I bring a unique approach to UX, leveraging the SCQA framework—developing the Situation, Complication, Question, and Answer—to prioritize user and stakeholder needs. Proficient in Adobe Creative Suite (XD, Illustrator, Photoshop, InDesign), I also wield industry tools like Miro, Figma, InVision, and Trello. My experience extends to video and animation design, adding dynamic elements to user interfaces.Driven by a love for helping people and fueled by a passion for art and technology, I love projects that allow me to create meaningful, user-centric experiences.

Experience

1. Art Director

   Edera

   Apr 2025 — Present · Washington, DC, US

   As an Art Director and UX/UI Specialist, I lead creative initiatives across brand, UX, marketing, and partnerships, blending storytelling, design systems thinking, and user-centered strategy to support growth.• Strategic Storytelling & Pitch Development: Created persuasive copy and visuals for client pitch decks, collaborating with leadership to align messaging with client and partner goals.• Creative Positioning & Brand Narrative: Elevated the company’s creative positioning by integrating UX insight and storytelling into proposals, simplifying complex ideas into clear, compelling narratives.• Partnership Growth Support: Strengthened visual and verbal communication, contributing to partnership expansion and project wins.• Social Media Campaign Leadership: Led end-to-end social media initiatives, including planning, writing, design, and execution, ensuring consistent, high-quality brand communication.• UX Research & Academic Collaboration: Directed UX research, including personas, competitive analysis, market research, and usability testing, partnering with Ivy League institutions to blend academic expertise and UX best practices.• Design System Evolution: Collaborated with the design team to evolve the design system, improving consistency, scalability, and efficiency.• Web & Product Experience Design: Designed and developed websites, establishing a cohesive creative vision across product, marketing, email campaigns, and social media.• Executive & Partner Presentations: Led UX walkthroughs and creative strategies to partners, earning positive feedback for clarity, professionalism, and storytelling.• Usability & Product Perception: Improved usability, functionality, and overall product perception, reinforcing the brand as a thoughtful, user-centered digital experience.• Process & Workflow Optimization: Streamlined delivery by creating reusable UX templates, managing tasks and feedback across teams, and supporting developers to maintain momentum.

Education

• The George Washington University

  Certificate, UX/UI

• Fairview High School

  Fine/Studio Arts, General

  2008 — 2011

• Colorado State University

  Bachelor of Fine Arts (BFA), Graphic Design

  2011 — 2015

Skills

• Indesign
• Leadership
• Illustrator
• Adobe Creative Suite
• Customer Service
• Theatre
• Sketching
• Typography
• Art Direction
• User Interface Design
• Improvisation
• Branding
• Digital Photography
• Social Media
• Rebranding
• Microsoft Office
• Digital Illustration
• Drawing
• Photography
• Adobe Photoshop
• Layout
• Social Justice
• Public Speaking
• Adobe Illustrator
• Illustration
• Poster Design
• Graphic Design
• Photoshop
• Web Design
• Logo Design
• Posters
• Event Planning