Beatrice van der Velde Kraft
product developer, designer, storyteller, doodler
- Role
- Product Development Manager at WildBrain CPLG
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Beatrice van der Velde Kraft
Visual Designer and Print Artist with a love for funky type, bright colors and illustration. Talk to me about sustainability, cradle to cradle practices, branding and packaging design. Typically found doodling in a coffee shop or researching mushroom packaging.
Experience
Product Development Manager
Jan 2026 — Present · NY, US
Oversee product development and design of licensed goods spanning apparel, beauty, F&B, toys & collectibles, publishing and more. Leading client relationships, sample managment and helping tell brand stories through consumer products.
Education
Northeastern University
Bachelor of Science - BS, Business Administration and Design
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