Brian Wallace
I’m a growth-driven Chief Marketing Officer who helps transform technology companies into category leaders | Specializes in Private Equity Backed Companies.
- Role
- Chief Marketing Officer at Accuris
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Brian Wallace
I’m a growth-driven Chief Marketing Officer who helps transform technology companies into category leaders.Currently, I lead marketing and strategy at Accuris, where we’re reimagining how engineering intelligence is delivered - transforming a legacy content business into a scalable SaaS platform that connects standards, supply chain data, and AI workflows.My career has centered on helping brands leap from challenger to leader. At Samsung, I launched the Galaxy brand that took Samsung from #5 to #1 in market share in just 18 months. At Google, I led the global mobile rebrand and first market-share gains in nearly a decade. At Magic Leap, I built the brand and go-to-market foundation that earned Interbrand’s Breakthrough Brand of the Year and helped secure over $2.7B in funding.Today, my focus is on building marketing organizations that deliver measurable revenue impact - integrating ABM, demand generation, and data-driven storytelling that connect product, sales, and customer success around one growth model.I’m passionate about:• Turning complexity into clarity (and clarity into growth)• Bridging creative storytelling with pipeline accountability• Building high-performance teams that move fast and execute with precision• Defining new categories where technology and human behavior intersectDual citizen (US/Canada). Frequent speaker, Rolling Stone Culture Council member, and Ad Age contributor.Always open to connecting with leaders solving hard growth problems - especially in SaaS, AI, and data-driven industries.
Experience
Chief Marketing Officer
May 2025 — Present · Denver, CO, US
Private-equity-backed (KKR) SaaS platform combining engineering standards, technical content, and AI-driven workflow technology- Repositioning Accuris from content aggregator to “Engineering Intelligence” SaaS platform- Built ABM + demand gen engine for mid-market/enterprise segments- Partnered with Product & Sales to re-launch EWB Pro and Supply Chain Intelligence suites- Introduced data-driven GTM model improving conversion and cycle time (34%/ 90 days)- Defined investor narrative with KKR, driving valuation uplift and SaaS growth model.
Education
McMaster University
Master of Arts - MA, Political Theory
University of Guelph
BA, Political Science, Psychology, Philosophy
Skills
- Competitive Analysis
- Start-Ups
- Mobile Devices
- Direct Marketing
- Product Marketing
- Social Media Marketing
- Leadership
- Integrated Marketing
- Strategic Partnerships
- Marketing Strategy
- Strategy
- E-Commerce
- Crm
- Product Management
- Management
- Digital Strategy
- Mobile Marketing
- Digital Marketing
- Online Marketing
- Market Research
- Social Media
- Marketing
- Advertising
- Program Management
- Mobile Technology
- Online Advertising
- Multi-Channel Marketing
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.