Bruce C Wilson
- Role
- Head of Product Marketing at Bidspeed
- Location
- Orange County, CA, US
- LinkedIn followers
- 500 followers
About Bruce C Wilson
Head of Product Marketing at Bidspeed | SaaS, Cloud, and Cybersecurity Driving…
Experience
Head of Product Marketing
Jan 2017 — Present
Lead Product Marketing and Product Management for SaaS, web-based government opportunity management system and CRM specifically designed to help small and medium-sized companies find, manage, and win Federal government contracts • Product Marketing: content creation for sales enablement and email campaigns, go-to-market, webinars, product evangelism, resulting in a 27% increase in CRM SaaS customers in 2018. • Product Management: market research, agile backlog creation/management, competitive and roadmap, • Other: Business Development, sourcing integration partners, funding, and Federal government relations
Education
Virginia Tech
Bachelor of Science - BS, Finance, General
Virginia Tech - Pamplin College of Business
Bachelor of Science - BS, Finance, General
Skills
- Pricing
- Market Research
- Strategic Partnerships
- P&L
- Leadership
- Start-Ups
- Product Strategy
- Professional Services
- Strategy
- Market Requirements
- Agile
- Team Leadership
- Strategic Planning
- Go-to-Market Strategy
- Product Launch
- Business Strategy
- B2b Marketing
- E-Commerce
- Marketing Strategy
- Cloud Computing
- Competitive Intelligence
- Mobile Applications
- Product Lifecycle Management
- Mobile Internet
- Market Requirements Documents
- Cross-Functional Team Leadership
- Analytics
- Vendor Management
- Product Marketing
- Management
- Product Life Cycle Management
- Executive Management
- Web Applications
- Wireless
- Thought Leadership
- Demand Generation
- Product Requirements
- Management Consulting
- Sales Enablement
- Web 2.0
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