Brittany Oduffy

Principal, Insights & Analytics @Signal AI

London, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2024 — Present

Principal, Insights & Analytics @Signal AI

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London, GB

Analytics lead in EMEA, translating global media data into corporate risk and reputation reports for C-suite clientsSenior sponsor for flagship enterprise accounts representing a double-digit share of company revenuePartner with engineering to add new capabilities to Ask AIQ (Signal’s flagship AI product) and Risk Dashboards Lead analysts to deliver board-ready briefs that inform portfolio decisions across AI, media, and tech

EDUCATION

2008 — 2012

University of Notre Dame

Bachelor of Arts - BA, English, Psychology

N/A

Evergreen High School

Diploma, AP and Honors

2021 — 2023

University of Oxford

Master of Science - MS, Social Science of the Internet

2017 — 2020

New York University

Master of Arts - MA, Social Psychology & Consumer Behavior

SKILLS

Consumer BehaviorMarketingDigital Communication StrategyStatistical Data AnalysisFacebookDigital MarketingSpanishReadingData AnalysisPhotographyOnline AdvertisingMicrosoft OfficeOnline Brand BuildingEvent PlanningBrand ManagementMarket IntelligenceContent StrategyMarketing StrategyDigital MediaCreative WritingConsumer Package GoodsMarket ResearchMarketing AnalyticsInternet CultureEditingBehavioral AnalyticsLiterary CriticismSocial Media MeasurementStatisticsSocial Media MarketingSocial MediaPromotional EventsAdvertising ResearchStrategyFitnessBuilding Brand AwarenessAdvertisingPoetryData MiningMarketing Research

ABOUT BRITTANY ODUFFY

Social scientist and consumer insights leader with nearly 15 years of expertise at the intersection of culture, technology, and human behaviour. Proven track record building and leading teams, embedding the customer voice into strategy, and translating complex data into board-level decisions. MSc from Oxford; MA from NYU.

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