Nick Bauer

About Nick Bauer

I work at the intersection of brand marketing, social platforms, and creator partnerships at Procter & Gamble.Prior to P&G, I spent four years leading brand and marketing efforts at the University of Cincinnati, where I partnered across athletics, admissions, and institutional leadership to modernize the university’s brand presence and digital storytelling. Earlier roles include digital and social media work at Kroger, B2B software, and agency environments. Across roles, I’ve been drawn to the same question: how brands earn attention and trust in increasingly fragmented media environments.Open to select advisory conversations around social and creator-led brand strategy.

Experience

1. Brand Communications Manager, Na Hair Care

   Procter & Gamble

   Sep 2024 — Present · Cincinnati, OH, US

   Leading influencer marketing and creator partnerships in NA Hair Care, supporting brand equity and consumer relevance in a fast-moving social landscape.+ Own end-to-end development and execution of creator programs, from strategic briefing through activation and performance analysis+ Build and scale multi-tier creator ecosystems across platforms+ Partner cross-functionally with brand, media, legal, and agency teams to align creative ambition with enterprise governance+ Serve as primary liaison across creators, talent managers, and agency partners

Education

• University of Cincinnati Carl H. Lindner College of Business

  Bachelor of Business Administration, Marketing

• University of Cincinnati

  Bachelor of Business Administration, Marketing

Skills

• Outlook
• Search Engine Optimization (SEO)
• Windows
• Marketing
• Public Speaking
• Adobe Creative Suite
• Customer Service
• Teamwork
• Time Management
• Microsoft Office
• Sales
• Content Marketing
• Microsoft Word
• Research
• Critical Thinking
• English
• Social Media
• Leadership
• Microsoft Excel
• Powerpoint