Bassel Soukar
Expert Partner @Etribes
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WORK HISTORY
Expert Partner @Etribes
Dusseldorf, DE
EDUCATION
Cologne University of Applied Sciences
Diplom, Business Administration
SKILLS
ABOUT BASSEL SOUKAR
Marketplace & retail leader with 15+ years of experience building and scaling e-commerce and platform businesses.Currently leading the Retail Marketplace business for Wolt (DoorDash) in Germany, with full P&L ownership and responsibility for one of the fastest-growing verticals in the company. Successfully scaled the business from an early-stage setup into a core growth pillar, significantly increasing its contribution to the overall business.Proven track record in building platforms from the ground up and turning them into scalable, high-impact businesses. At REWE Digital, co-built and scaled the marketplace from concept to a multi-million business, driving strong double- and triple-digit growth and launching key commercial and product initiatives.Strong focus on enterprise partnerships, with experience in closing and scaling collaborations with leading national retailers across grocery and non-grocery.Experienced in leading cross-functional organizations (50+ FTE) across Sales, Account Management, and Strategy & Operations, and working closely with senior leadership in high-growth, tech-driven environments.
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