Baskaran Natarajan
Head, TCS Interactive-DX at Tata Consultancy Services
- Role
- Head, Tcs Interactive-dx at Tata Consultancy Services
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Baskaran Natarajan
As a global leader driving AI-powered Marketing and Customer Experience transformation at Tata Consultancy Services (TCS), I’m focused on making AI real for brands — helping them create intelligent, connected, and personalized experiences that fuel growth.Through strategic CX partnerships, innovation initiatives, and thought leadership, I help global enterprises unlock the full potential of AI to reimagine how they market, engage, and serve their customers.With over 30 years of Industry experience and IT services, I’ve worked with leading brands across industries to design and deliver transformative CX and digital marketing solutions.Experience-First Approach: Passionate about blending technology, creativity, and human insight to build experiences that truly matter.
Experience
Head, Tcs Interactive-dx
Apr 2021 — Present · IN
Education
Anna University Campus
Bachelor of Technology (B.Tech.), Technology
1994
Skills
- Global Delivery
- Requirements Analysis
- Cloud Computing
- Consulting
- Enterprise Software
- Business Alliances
- Business Intelligence
- Crm
- Pre-Sales
- Siebel
- IT Strategy
- Sdlc
- Solution Architecture
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