Basaweswara S
E Commerce, Q commerce, D2C, Modern head and Institution sales| P&L | Performance Marketing | Strategist | Category management | FMCG | Consumer Durables | Britannia, Mc Vities, Groupe SEB, Eveready, Singer
- Role
- Dgm E- Commerce and Modern Trade Head at Infra.Market
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Basaweswara S
Experienced Area Sales Manager with a demonstrated history of working in the food…
Experience
Dgm E- Commerce and Modern Trade Head
Mar 2024 — Present · Bengaluru, IN
Manage key client relationships including Flipkart, Amazon, Reliance Digital etc. and work to build new ones • Improve brand share and sales (Units and Revenue) by introducing sales mix to improve topline and bottom-line• Translated the business strategy into a marketing plan and sales processes which were implemented via the CRM and other electronic marketing tools.• Spearheaded marketing and business development activities to achieve breakthrough performance and acquire new business.• Involved in annual budget formulation and development of marketing strategies• Manage key stakeholders, both internal and external, for pricing strategy, product planning and marketing initiatives.• Lead, motivated and performance managed sales teams to inspire the maximisation of sales opportunities.• Assisted in introducing and launching new products in markets.• Defined, developed, and executed technical marketing strategies for IVAS products, serving as a technical expert and resource for Sales and Pre-Sales.
Education
Rai business school
Master of Business Administration (M.B.A.), Marketing
2004 — 2006
Skills
- Analysis
- Sales Management
- Marketing Strategy
- Crm
- Vendor Management
- Competitive Analysis
- Market Research
- Team Management
- Business Development
- Business Analysis
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