Michael B.

WORK HISTORY

EDUCATION

SKILLS

ABOUT MICHAEL B.

With over a decade of international client management, business operations and media planning leadership experience covering EMEA and North America, I am a senior director who maximises value generation for major brands such as Google and L’Oréal. Showcasing a wealth of cross-sector exposure from both the agency and client-facing side, I ensure the seamless onboarding of influential clients, driving account and project management, and sustainable organic growth. I foster and promote collaborative and inclusive cultures, working closely with functional leaders, from product managers to digital planning and activation directors, to achieve optimal client outcomes. I am calm under pressure and excel in dynamic environments, viewing situations holistically to resolve issues and enhance client satisfaction. At EssenceMediacom, I successfully scaled three new talent pools, comprising 40 people, to meet the advertising media requirements of Google for their Chromebook, Google TV, Android Devices, Chrome iOS app, and Google iOS app. My out-of-the-box thinking pushes the boundaries of what is possible, taking clients out of their comfort zone to access diverse consumers and raise brand awareness. I pride myself on making a real and lasting impact. Embracing innovation, I realise operational efficiencies, solve complex problems and initiate changes that revolutionise business operations, making companies more agile and responsive. I engage effectively with internal and external stakeholders, communicating and presenting compelling propositions to key decision-makers. I am open to making new connections and sharing insights, so feel free to contact me to discuss how I can add value to your organisation.