Barry Nielsen
Vice President, Emea Sales @Direct It
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WORK HISTORY
Vice President, Emea Sales @Direct It
London, GB
DirectIT is a privately owned and operated B2B demand and lead generation specialist providing full-funnel demand & lead generation services for majority of the world’s most innovative tech brands. All services and process are managed in-house and include programmatic advertising, content syndication, event/audience acquisition and highly qualified tele-marketing. Every campaign leverages our proprietary conversational AI intelligence platform MosaicIQ which is built on genuine insights from thousands of real sales conversations across our in-house call centres. This enables smarter prospect targeting and content planning by identifying buying cycles and purchase intent signals earlier in the buyer journey
EDUCATION
IIE Varsity College
BA, International Marketing Management
SKILLS
ABOUT BARRY NIELSEN
Experienced Commercial, Operations and Client Services Director with a demonstrated history of working and developing solutions across several industries and sectors through consultative sales approach. Strong data-driven marketing and analytics background and highly skilled in Business Development, Marketing Strategy, Market Planning, Customer Acquisition, Retention, Integrated Marketing, and CRM.
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