Barry Richardson

Lead Product Designer

Role
Senior Product Designer at Verantos
Location
Antioch, CA, US
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Barry Richardson

I’m a Staff Product Designer with 15+ years of experience shaping enterprise SaaS products, design systems, and AI-enabled workflows. My focus is on turning complexity into clarity—building scalable design solutions that help organizations reduce friction, improve adoption, and deliver human-centered experiences at scale.I thrive at the intersection of design strategy, systems thinking, and cross-functional collaboration, partnering closely with product managers, engineers, and stakeholders to ensure design decisions tie directly to measurable business outcomes. Whether it’s leading the creation of a unified design system, rethinking user journeys across highly regulated industries like healthcare and energy, or exploring emerging AI/AR design patterns, I bring both craft excellence and strategic leadership to the table.Highlights• Built and scaled a design system adopted across multiple enterprise applications, improving consistency and reducing developer handoff time by 30%.• Partnered with engineering and data science teams to design accuracy dashboards, improving stakeholder trust in AI-driven analysis tools.• Designed service blueprints and end-to-end user flows that enabled expansion into new markets, including the Canadian energy sector.• Mentored and guided design teams, driving adoption of best practices in usability testing, accessibility, and cross-functional design reviews.For me, design is not just about creating interfaces—it’s about unlocking business impact, fostering trust in technology, and enabling teams to deliver products people love to use. Let’s connect: b••••••••@gmail.com

Experience

  1. Senior Product Designer

    Verantos

    Jan 2022 — Present

    Lead end-to-end design of enterprise product features, resulting in a 25% increase in user engagement and improved task completion rates across core workflows- Designed and tested user-centered prototypes, translating usability insights into high-impact UI/UX enhancements that reduced support tickets by 30%- Mapped complex service design blueprints to identify pain points in the data delivery pipeline, driving system-wide optimizations that reduced latency by 40%- Accelerated design velocity using Figma, Material UI, and AI-assisted tools to prototype, iterate, and deliver high-fidelity solutions 2x faster without compromising quality.

Education

  • Art Institute of California

    Bachelor's degree, Multimedia & Web Design

Skills

  • Css
  • Art Direction
  • User Interface Design
  • Html
  • Digital Media
  • Flash
  • Web Design
  • Persona
  • Wireframes
  • Actionscript
  • Adobe Creative Suite
  • Final Cut Pro
  • Interaction Design
  • Mobile Applications
  • User Interface
  • Graphic Design
  • User Experience
  • Flash Animation
  • Web Development
  • Rapid Prototyping
  • User Research
  • Mobile Design

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