Barnona Basu
Director – Marketing | Digital & Integrated Strategy | Therapy Leadership | Humanizing Healthcare at Scale | Women’s Health Advocate.
- Role
- Director Marketing Digital & Integrated Strategy at Emcure Pharmaceuticals Limited
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Barnona Basu
Healthcare is not just delivered—it is experienced.With over two decades of experience across strategy, marketing, and therapy leadership, my journey has been anchored in building integrated solutions that connect science, insight, and execution to create meaningful and scalable impact.I have been closely involved in shaping strategies that drive growth across therapy areas while strengthening how healthcare is understood, accessed, and experienced.I believe the most meaningful shift in healthcare happens when strong strategic thinking is complemented by empathy—when awareness translates into action, and care becomes more human, continuous, and relevant.My work brings together strategy, marketing, and patient understanding to build ecosystems that are not only effective, but also deeply resonant.I am particularly passionate about enabling more open and informed conversations in areas like women’s health, where awareness can significantly influence outcomes.Beyond my professional journey, I am a classical danseuse—an art form that continues to shape my discipline, expression, and perspective.Always open to conversations that drive meaningful change in healthcare.
Experience
Director Marketing Digital & Integrated Strategy
Emcure Pharmaceuticals Limited
Apr 2026 — Present · Maharashtra, IN
Education
Hislop College, Nagpur
12th Grade, Science
Nagpur University
Master of Pharmacy - MPharm, Medicinal and Pharmaceutical Chemistry
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Master of Business Administration - MBA
Mount Carmel Girls High School Nagpur
10th Grade, High School/Secondary Diplomas and Certificates
1993
Nagpur University
Bachelor of Pharmacy - BPharm, Pharmaceutical Sciences
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