Barbara Pritchard

Execution‑Forward Digital Marketing & Web Strategy | Content, UX, Analytics & Cross‑Functional Execution

Role: Web Marketing Manager, Ai Solutions (Via Proliance Consulting) at Microsoft
Location: Seattle, WA, US
LinkedIn followers: 500 followers

About Barbara Pritchard

Result-oriented and flexible professional that\'s inspired by a collaborative, user-focused, and innovative work environment.

Experience

Web Marketing Manager, Ai Solutions (Via Proliance Consulting)
Microsoft
Mar 2024 — Present · Redmond, WA, US
As a Web Marketing Manager supporting Microsoft AI products, I am responsible for crafting web marketing plans that speak to the target audience and align with the business objectives. My role involves crafting web strategy, driving user engagement, generating leads, and increasing product trials. I collaborate with cross-functional teams to enhance user experience, analyze performance metrics, and spearhead global web engagement initiatives, contributing to the growth and success of Microsoft\'s AI offerings.

Education

University of Washington
Master’s Degree, Master's of Communication in Digital Media
2011 — 2014
University of Washington
BA, Communications

Skills

New Media
Digital Marketing
Project Server
Marketing Communications
User Interface Design
Leadership
Digital Strategy
Creative Direction
Team Management
Project Management
Wordpress
Strategy
User Experience
Content Strategy
Axure
Ms Project
Information Architecture
Project Planning
Cms
Crm
Game Design
Html
Account Management
Team Leadership
Online Marketing
Resource Management
Mobile Devices
Game Development
Content Management
Team Building

Contact information

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Work email
•••••@microsoft.com
Personal email
•••••@•••••.com
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Current company

Microsoft

Software Development · 10K employees · 1 Microsoft Way, Redmond, Washington, 98052, US

Every company has a mission. What's ours? To empower every person and every organization to achieve more. We believe technology can and should be a force for good and that meaningful innovation contributes to a brighter world in the future and today. Our culture doesn’t just encourage curiosity; it embraces it. Each day we make progress together by showing up as our authentic selves. We show up with a learn-it-all mentality. We show up cheering on others, knowing their success doesn't diminish our own. We show up every day open to learning our own biases, changing our behavior, and inviting in differences. Because impact matters. Microsoft operates in 190 countries and is made up of approximately 228,000 passionate employees worldwide.

microsoft.com

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