Barbara Greising
Chief Commercial Officer at Podimetrics
- Role
- Chief Commercial Officer (CCO) at Podimetrics
- Location
- Durham, NC, US
- LinkedIn followers
- 500 followers
About Barbara Greising
Innovative strategist with strong business acumen and skilled in the concept, design, and rollout of new products, new channels, and integrated marketing campaigns. Superior ability to assess market and competitor environments and recommend strategies to capture leading position. Expert in concept and strategy development with proven skills in developing brand and product marketing programs that amplify product awareness and promote sustainable growth.Specialties: Strategy Development & Implementation Innovative Team Leadership Integrated Marketing & Brand Management P&L Responsibility & Budget Management Website Design & Public Relations Client Relationship ManagementProduct Development & Product Launches Staff Supervision Revenue Modeling & Forecasting
Experience
Chief Commercial Officer (CCO)
Jun 2023 — Present · NC, US
Podimetrics is the creator of the SmartMat™ and integrated clinical and patient support services that can help save the limbs and lives of complex patients living with diabetes. Through partnerships with regional and national health plans and at-risk providers, Podimetrics has helped prevent amputations associated with complex diabetes. By combining cutting-edge technology with best-in-class clinical and patient support services, Podimetrics earns high engagement rates from patients and allows clinicians to save limbs, lives, and money — all while keeping vulnerable populations healthy in their own homes.
Education
University at Albany
Bachelor of Arts (BA), Political Science
1981 — 1985
Pace University - Lubin School of Business
Master of Business Administration (MBA), MBA
1987 — 1991
Skills
- Healthcare Information Technology (Hit)
- Budgets
- Business Process Improvement
- Sales
- Project Management
- Strategy
- Healthcare Information Technology
- Team Building
- Product Management
- New Business Development
- Healthcare
- Business Development
- Strategic Partnerships
- Competitive Analysis
- Start-Ups
- Crm
- Managed Care
- Product Marketing
- Process Improvement
- Customer Relationship Management (Crm)
- Leadership
- Strategic Planning
- Pharmacy Benefit Management
- Cross-Functional Team Leadership
- Product Development
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