Barbara Corvo
Native Advertising Manager - Senior Media Buyer @Godigital Srl
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WORK HISTORY
Native Advertising Manager - Senior Media Buyer @Godigital Srl
EDUCATION
Made in Italy: Eccellenze in Digitale
Istituto Walden - Roma
Certificate of attendance
Ministero del Lavoro e delle Politiche Sociali, Google e Unioncamere
Crescere in Digitale
Sapienza Università di Roma
Medicine and Psychology
ABOUT BARBARA CORVO
Throughout my career, I\'ve developed expertise in multiple branches of digital marketing, allowing me to master all aspects of the marketing funnel and adopt a holistic approach. My primary focus is on lead generation and performance marketing, with a specialization in Native Advertising, where I manage over 100k in monthly ad spend across 20+ campaigns in various verticals. I also have significant experience in Search Arbitrage, Meta Ads, Google Ads, Marketing Automation, Marketing Funnels, Copywriting, and landing page optimization. Additionally, I\'m proficient in website creation, eCommerce, and SEO activities. My passion for the web and the evolving landscape of communication continues to inspire me. The idea of connecting with someone from the other side of the world, with no perceptible borders, has always fascinated me. With a background in Psychology of Communication and Marketing, I have a deep understanding of consumer behavior, purchasing dynamics, and sales strategies. I now apply this knowledge with creativity and passion in everything I do. As an intuitive and curious individual, I thrive on collaboration and enjoy enriching my perspective through the people and environments I encounter.
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