Barb Moore

ROI Expert at Audacy

Role
Account Manager at Cbs Radio
Location
Baltimore, MD, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Barb Moore

Top performing Media Account Manager/Executive with over 2 decades of experience in media sales that include but are not limited to:* Radio* Digital* Out of Home (mall marketing)* Event MarketingStrong portfolio of successes orchestrating the development, management and growth of key clients. Reputable for elevating existing account expenditures into top revenue performers, while also developing lead generation and new account development.Passionate about helping clients make more money.Specialties:Agency negotiation\'s, Sports and Specials Sponsorships along with multi-platform marketing and sales opportunities. Detailed knowledge of programming, ratings, and inventory control.

Experience

  1. Account Manager

    Cbs Radio

    Jan 2004 — Present

Education

  • Towson University

    Bachelor’s Degree

    1983 — 1987

Skills

  • Advertising
  • Traditional Media
  • Radio Promotions
  • Broadcast
  • Integrated Marketing
  • Digital Media
  • Media Buying
  • Online Advertising
  • Event Planning
  • Radio
  • Social Media Marketing
  • Digital Marketing
  • Advertising Sales
  • Event Marketing
  • Media Planning
  • Radio Advertising
  • Sponsorship
  • Marketing

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Barb Moore — Account Manager at Cbs Radio in Baltimore, MD, US | Unifers