Ashley Banks
Chief Client Officer + Partner at Iced Media. Glossy Future Leader Award Winner—Beauty. I scale beauty brands with paid social
- Role
- Chief Client Officer, Partner at Iced Media
- Location
- Queens, NY, US
- LinkedIn followers
- 500 followers
About Ashley Banks
Glossy Future Leader Award Winner—Beauty, BeautyMatter 2025 Marketer of the Year Finalist, 2x BeautyMatter Award Winner for Best Digital Agency.Rainmaker and results driver for direct-to-consumer and retail focused brands in beauty, wellness, and lifestyle looking to maximize social media investment; retention specialist with passion for turnaround and seed stage climates.
Experience
Chief Client Officer, Partner
Sep 2016 — Present
Ashley is an experienced digital marketer, savvy strategist, and persuasive storyteller who lives at the intersection of creativity and data. In her 14+ years in digital sphere, she’s led digital strategy for a range of luxury, prestige beauty, retail and CPG brands including L’Oréal, Paula\'s Choice, SkinCeuticals, Moroccanoil, Elizabeth Arden, Unilever, Walmart, and more.As Chief Client Officer, Ashley oversees the agency work across strategy, media, creative and project management. With her passion for innovation, she drives her team to leverage the latest in digital developments and cultural trends to position her clients as best-in-class social-first marketers. Her industry thought leadership has been quoted in Digiday and Marketing Dive, and published in the Huffington Post and Advertising Week 360.
Education
Université Paris-Sorbonne
Littérature
Columbia University
BA, French and Romance Philology
Skills
- Content Marketing
- Copywriting
- Event Management
- Digital Strategy
- Strategy
- E-Commerce
- Data Analysis
- Brand Development
- Management
- Translation
- Strategic Communications
- Market Analysis
- Nonprofits
- Fundraising
- Marketing Strategy
- Public Relations
- Proposal Writing
- French
- Marketing
- Creative Writing
- Creative Branding
- Annual Reports
- Board Presentations
- Leadership
- Company Branding
- Digital Marketing
- Digital Media
- Event Planning
- Research
- Advisory Boards
- Non-Profits
- Editing
- Strategic Planning
- Email Marketing
- Social Media Marketing
- Report Writing
- Analysis
- Business Planning
- Public Speaking
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