Balu Seban

Head of Growth| Expertise in Growth Marketing, ABM, B2B,B2E,Digital Strategy, Lead Generation, Brand Management, Data Analytics, CRM Systems, Marketing Automation, SEO Optimization, Strategic Planning, ROI.

Role
Head of Growth at Thriveminds
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Balu Seban

Seasoned marketing leader specializing in data-driven strategies, expert brand positioning, and campaign optimization to drive unparalleled growth and market impact.Dynamic leader with a proven track record in cross-functional team leadership and integrated marketing communications, delivering ROI-driven campaigns that elevate brand performance and drive impactful results.WHERE CAN I ADD VALUE • Drive brand visibility and accelerate market penetration through expertly crafted integrated marketing strategies, blending digital and traditional approaches for maximum impact.• Enhance lead generation and conversion by orchestrating seamless collaboration across departments, aligning sales and marketing efforts for superior performance.• Utilize cutting-edge analytics tools like Google Analytics and Power BI to decode consumer behavior and market trends, refining strategies to optimize marketing outcomes.• Oversee multi-million-dollar marketing budgets with precision, employing data analytics and cost-effective advertising methods to maximize ROI and financial success.• Strengthen brand identity and foster customer loyalty through unified messaging across diverse channels, enhancing overall brand performance and market presence.KEY ACHIEVEMENTS• Crafted and maintained consistent brand messaging across diverse channels, strengthening brand identity and fostering customer loyalty in competitive environments.• Streamlined lead nurturing and customer engagement using sophisticated CRM systems and marketing automation, enhancing operational efficiency and customer experience.• Successfully executed high-impact advertising campaigns, resulting in significant improvements in brand performance and market reach.• Guided and motivated high-performing teams, fostering a culture of excellence and innovation to drive successful marketing strategies and achieve growth objectives.• Demonstrated expertise in strategic planning and execution, leveraging consumer behavior analysis and market research to drive effective marketing initiatives and achieve business goals. ABOUT MEResults-driven marketing leader with over a decade of experience, excelling in strategic planning, cross-functional collaboration, data analytics, and team leadership to drive transformative business growth. Do reach me out at: 81••••••43; b••••••••@gmail.com

Experience

  1. Head of Growth

    Thriveminds

    Oct 2024 — Present · Bengaluru, IN

    At ThriveMinds, I spearheaded growth marketing and product development to significantly elevate our brand presence in the market. I focused on crafting effective lead development strategies that were closely aligned with our revenue objectives, ensuring sustainable growth. My role involved overseeing the digital growth portfolio and implementing innovative marketing tactics to drive brand success.

Education

  • Mahatma Gandhi University

    Master of Arts - MA, Econometrics and Quantitative Economics

    2010 — 2012

  • National Institute of Technology Silchar

    Master of Business Administration (M.B.A.), Marketing Strategies,Marketing Research, Branding, Investment Marketing, NPD

    2014 — 2016

  • Mahatma Gandhi University

    Bachelor of Arts - BA, Econometrics and Quantitative Economics

    2007 — 2010

  • St. Vincent EMHSS, Pala

    High School

    2005

  • St. Mary's Higher Secondary School, Bharananganam

    Higher Secondary

    2005 — 2007

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Balu Seban — Head of Growth at Thriveminds in Bengaluru, KA, IN | Unifers