Balbir Singh Dhillon

Brand Director - Audi India | Driving P&L and Luxury Retail Excellence

Role
Brand Director - Audi India at Audi India

About Balbir Singh Dhillon

With over 30 years in the automotive industry, currently serving as Brand Director at Audi India, contributing to P&L management, team leadership, and retail excellence. Leads efforts to enhance the brand's market presence through strategic planning, product strategies, and customer experience initiatives. At Audi India, focuses on driving sustainable business performance by modernizing sales and aftersales processes through digital transformation initiatives. Works collaboratively with teams to align organizational strategies with market dynamics and foster strong stakeholder relationships.

Experience

  1. Brand Director - Audi India

    Audi India

    Sep 2019 — Present · Mumbai Metropolitan Region

    • Spearheading Audi India’s operations, focusing on P&L management and brand growth strategies • Developed and implemented product strategies that enhanced customer experience and brand excellence • Drove digital transformation initiatives to modernize sales and aftersales processes, improving overall efficiency

  2. Head of Network

    Audi India

    2018 — 2019 · Mumbai Area, India

  3. Sales Director

    Audi Middle East

    2017 — 2018 · Dubai, United Arab Emirates

  4. Head of Sales & Network

    Porsche India

    2012 — 2017 · Mumbai Area, India

  5. Head of Sales Field Force / Regional Sales Manager

    Audi India

    2007 — 2012 · New Delhi Area, India

  6. Zonal Sales Manager

    Honda Cars India Ltd

    Mar 2005 — Oct 2007

  7. Area Sales Manager

    TAFE - Tractors and Farm Equipment Limited

    Aug 2003 — Feb 2005

  8. Area Sales Manager

    New Holland Fiat India Pvt. Ltd.

    Oct 1999 — Jul 2003

  9. Sales Executive

    PENTAIR WATER INDIA PrivateLimited.

    Sep 1998 — Sep 1999

  10. Sales Executive

    Larsen & Toubro

    Jul 1995 — Aug 1998

Education

  • Indian Institute of Management, Lucknow

    Finance for Non-finance Executives · Finance, General

  • Punjab Engineering College

    B. Engg. · Mechanical

    1991 — 1995

Skills

  • Digital Transformation
  • Retail Excellence
  • Team Leadership
  • P&L Management
  • Sales Operations
  • Sales Management
  • Management
  • Business Planning
  • Business Strategy
  • Team Management
  • Automotive
  • Luxury Goods
  • Strategic Planning

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Balbir Singh Dhillon — Brand Director - Audi India at Audi India | Unifers