Balasubramaniam M K

About Balasubramaniam M K

At Lynkread, we are passionate about transforming the way businesses connect on LinkedIn. We specialize in LinkedIn lead generation and reputation management, focusing on building authentic relationships that lead to sustainable growth. With a commitment to delivering impactful results, we help our clients elevate their online presence and establish themselves as industry leaders.Our strength lies in our innovative tactics and personalized strategies tailored to meet the unique needs of each client. By leveraging advanced LinkedIn marketing techniques, we significantly enhance visibility and engagement, ensuring businesses connect with their target audience effectively. Our expertise in reputation management further solidifies our clients\' authority in their respective markets.Over the past year, we have successfully optimized over 200 LinkedIn profiles, resulting in an average visibility increase of 75%. Our lead generation strategies have generated more than 1,500 qualified leads for our clients, with a conversion rate exceeding 30%. Additionally, our reputation management efforts have led to a 50% increase in positive media mentions, bolstering our clients\' credibility and market presence. We pride ourselves on being results-driven, and our track record speaks for itself.At Lynkread, we believe in giving back to the community. For instance, we recently collaborated with a local nonprofit to enhance their LinkedIn presence, increasing their engagement by 80% and helping them connect with potential donors and volunteers. This initiative not only supported a worthy cause but also demonstrated our commitment to fostering positive relationships beyond business.

Experience

1. Chief Executive Officer

   Lynkread

   Jan 2020 — Present · Coimbatore, IN

   Lynkread logoCo-Founder / CEOCo-Founder / CEOLynkread · Full-timeLynkread · Full-timeJan 2020 - Present · 5 yrs 1 moJan 2020 to Present · 5 yrs 1 moChennai, Tamil Nadu, IndiaChennai, Tamil Nadu, IndiaI focus on enhancing LinkedIn lead generation and reputation management for diverse businesses. I optimize client LinkedIn profiles to improve visibility and engagement, develop targeted outreach strategies to connect with high-quality leads, and create compelling content that positions brands as industry authorities. I also manage LinkedIn messaging campaigns, ensuring personalized interactions that nurture client relationships. Additionally, I work on integrating social media management and email marketing to build cohesive brand narratives across platforms.Achievements- Increased client LinkedIn engagement by over 50% through profile optimization and targeted content strategies- Successfully generated 300+ qualified leads within a six-month period by implementing tailored outreach campaigns- Enhanced clients’ online authority, resulting in 20+ features in reputable media outlets through strategic earned media initiatives- Improved appointment-setting success rates by 40% through effective messaging and relationship-building techniques- Achieved an 80% client satisfaction rate through tailored marketing solutions and consistent communication.

Education

• Bannari Amman Institute of Technology

  Bachelor's degree, Electrical, Electronics and Communications Engineering

  2008 — 2012

• Vetri Vikaas Higher Secondary School

  High School, 12

  2006 — 2008

• PSG College of Technology

  Master's degree, Wireless Communication

  2013 — 2015