Balaji Moorthy
AI Generalist | Agency Manager | Operations Manager | Media Coordinator | Client Serving Executive | Media Planner - ATL, BTL | Studio Executive
- Role
- Media Specialist at Balaji Moorthy Photography
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Balaji Moorthy
Results driven professional with over five years of experience handling multiple client…
Experience
Media Specialist
May 2012 — Present · IN
Built and scaled a photography brand offering a full range of services with a focus on quality, creativity, and client satisfaction. Key areas of my role included:• Collaborated with fashion brands, stylists, designers, and makeup artists to create impactful images for campaigns and model portfolios.• Specialised in fashion and blogger portfolio shoots, helping clients build personal brands and grow their online presence.• Used advanced lighting techniques and creative direction to deliver consistent, client-focused results across a wide range of styles and themes.• Produced high-resolution visuals for marketing banners and digital ads, contributing to improved brand visibility and promotional performance.• Managed photography assistants and optimized workflow, resulting in faster turnaround times and improved production efficiency.• Provided hands-on mentorship to team members to maintain consistent quality and uphold brand standards across all projects.• Launched and led a full-service wedding photography and cinematography division, successfully expanding into a new revenue stream.
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