Balaji K
Attended Loyola College
- Role
- Technical Account Manager at iOPEX Technologies
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Balaji K
Results-driven Technical Account Manager with expertise in Digital Marketing & Advertising, managing strategic accounts across DSP’s and SSP.Adept at campaign optimization, data analytics, and troubleshooting technical issues to ensure seamless performance. Strong problem-solving, analytical, and managerial skills to drive business growth and client satisfaction.
Experience
Technical Account Manager
Feb 2024 — Present · Chennai, IN
Act as the primary technical consultant for key strategic accounts, ensuring seamless campaign execution.Provide pre-sales and post-sales technical support, optimizing campaign setup for maximum performance.Analyze and interpret campaign data, identifying areas for improvement and implementing data-driven solutions.Troubleshoot campaign underperformance, discrepancies clicks, impressions, conversions, and delivery issues.Collaborate with external verification partners to ensure brand safety and fraud prevention.Work closely with sales, product, and engineering teams to address technical issues and enhance customer satisfaction.Lead the EMEA Brand Lift initiative, offering deep insights into audience engagement and ad effectiveness.Mentor and train new hires, helping them adapt to platform tools and campaign best practices.Tools : Dv360, DCM, Meta
Education
Loyola College
Bachelor of Science - BS, Computer Science
2016 — 2019
Pulcs
Master of Business Administration - MBA, Human Resources Management and Services
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.