Sarah Baird

WORK HISTORY

EDUCATION

SKILLS

ABOUT SARAH BAIRD

I am a high energy, highly creative, “can do” person. I’m extremely organized, detail-oriented and dedicated to the brands I manage. I enjoy a fast-paced and multi-tasking environment and frequently seek out ways to assist others. I have strengths in retention, event planning and communication with high level executives and athletes. Manage $4.2 million in corporate partnership assets for 29 Indiana Pacers corporate partners including MillerCoors, Papa John’s, Ford, KeyBank, Republic Services, Salesforce, Simon Malls, UPS and Comcast​ Responsible for renewing existing Pacers corporate partners and delivered a 98% renewal success rate after the 2013-14 season, renewing $1.8 million in business and a 128% renewal success rate after the 2014-15 season, renewing $1.3 million in business. Creatively and efficiently execute all assets in contracts for partners through the process of providing season specifications and deadlines, initiating discovery meetings and brainstorming sessions, collecting and fulfilling contracted items from various advertising, media and sports agencies, over delivering against the contract and providing annual fulfillment reports. Manage and execute Corporate Partnership game activation and game work schedules, including creating the department work schedule for assigned games and overseeing all partner activations at assigned games Frequently plan and execute corporate partner events, including but not limited to fantasy camps, practice court parties, private dinners at center court, cocktail parties, retreats, scavenger hunts, player/alumni player/mascot/dancer appearances and suite rentals Plan and execute Pacers Corporate Partnerships Partner Forum, including leading the committee, creating and fulfilling the event agenda, attracting guest speakers and hosting the forum Proficiently manage and distribute ROI to partners using Turkey Research, Scarborough and Repucom