Bailey Rubin
Strategic Marketing Director & Brand Leader | Former D2C E-Commerce Founder | Startup Marketing, Content Strategy & Scalable Marketing Systems
- Role
- Marketing Consultant at Ellsworth + Ivey
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Bailey Rubin
I am a strategic creative and brand leader with extensive full-spectrum marketing…
Experience
Marketing Consultant
Jul 2024 — Present
Consulted on marketing, brand and go-to-market strategy for early-stage startups and small businesses across lifestyle, fashion, e-commerce and wellness. Clients included a luxury baby bag company, a personal styling service, a custom event décor brand and a wellness product startup.• Developed the go-to-market strategy and launch roadmap for an early-stage premium baby and travel bag brand, aligning product architecture, channel priorities, pricing strategy and customer positioning to maximize margin and long-term growth potential.• Guided an early-stage personal stylist through brand identity development, website design, service offerings and market positioning. Developed a full marketing strategy, including pricing, customer journey mapping, integrated marketing campaigns and seasonal promotions, designed to drive retention and create a repeatable loyal customer experience.
Education
University of Iowa
Bachelor of Business Administration (BBA)
DePaul University
MBA Candidate
Skills
- Corporate Communications
- Leadership
- Public Relations
- Media Relations
- Photoshop
- Powerpoint
- Microsoft Excel
- Social Networking
- Advertising
- Social Media
- Marketing Communications
- Marketing
- Illustrator
- Corporate Social Responsibility
- Project Management
- Marketing Strategy
- Customer Service
- Digital Marketing
- Microsoft Office
- Indesign
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