Bailey Hays

Social Media Marketing at Victoria’s Secret PINK

Role
Senior Marketing Specialist, Social Media at Victoria’s Secret & Co.
Location
Columbus, OH, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Bailey Hays

As a Social Media Specialist at Victoria’s Secret & Co, I help lead organic social strategy for VS PINK across TikTok, Instagram, Pinterest, and more, creating content that resonates with Gen-Z and drives measurable results. From developing viral social moments + campaigns to optimizing performance through data-driven insights, I thrive at the intersection of creativity and analytics. My background spans both brand and agency sides, giving me a 360° view of how to build authentic digital communities, shape brand strategy and translate engagement into lasting brand growth. Passionate about innovation, culture, and connection, I’m always looking for ways to drive brand impact and create moments that spark conversation.

Experience

  1. Senior Marketing Specialist, Social Media

    Victoria’s Secret & Co.

    Apr 2026 — Present · Columbus, OH, US

Education

  • Ohio University

    Bachelor of Science in Journalism, PR and Advertising

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Bailey Hays — Senior Marketing Specialist, Social Media at Victoria’s Secret & Co. in Columbus, OH, US | Unifers