Bailey Rhoads Robertson

About Bailey Rhoads Robertson

I design learning experiences and resources that make people go, now I get it.” Not just for the sake of understanding, but so they can do something with it.The most effective learning doesn’t just inform, it transforms. I believe education should be designed with outcomes in mind, not just knowledge transfer. I use frameworks like action mapping and behavior design to cut through the noise and focus on what users need to do, not just what they need to know. Because learning isn’t the goal — behavior change is.My approach to learning experience design blends strategy, empathy, and systems thinking. I specialize in building scalable, self-serve education that supports diverse user journeys and drives real product adoption, especially in fast-paced SaaS environments.Whether I’m designing a customer education program, crafting onboarding flows, or mapping a content strategy, I focus on clarity, momentum, and outcomes. I’m especially energized by the challenge of translating complexity into action and helping users feel, “Hey… I’ve got this.”I geek out at the intersection of product education, storytelling, and user experience. I love collaborating across teams to turn big ideas into learning that sticks, especially for tools that empower people to create, build, and grow.If you\'re working on something meaningful in the SaaS world (especially around customer onboarding, user education, or behavior-driven learning), let’s connect. I’m always down to talk about teaching with clarity, building with empathy, or why good instructional design feels a little like magic.

Experience

1. Senior Learning Experience Designer, Customer Education

   Webflow

   Aug 2024 — Present

Education

• Brigham Young University

  Bachelor of Arts - BA, American History/Legal Studies

  2011 — 2017