Baibhav Krishna
AI Products Leader in Amazon Ad Sales | Generative AI, AI Agents, Predictive AI, Forecasting, Recommendation Systems, Causal Inference, Experimentation
- Role
- Product, Science and Engineering Lead (Manager) Amazon Ads Sales at Amazon
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Baibhav Krishna
I lead an AI products team that develops agentic recommendation and impact estimation services for Amazon Ad Sales, enhancing sales force selling motions and workflows using AI driven automation. My areas of business focus include automating lead generation and pitch building for Amazon Ads\' sales force, creating advertiser-facing recommendations for ad investment optimization, recommendation value forecasting, and causal measurement of sales force actions on Amazon Ads revenue. The services I own span a broad mix of scientific disciplines including generative/agentic AI, predictive machine learning, reinforcement learning, forecasting, observational causal inference and experimentation through A/B tests.
Experience
Product, Science and Engineering Lead (Manager) Amazon Ads Sales
Apr 2021 — Present · Seattle, WA, US
Leading an AI products team at Amazon Ads (Sales org), focusing on scaled services for automated lead generation, pitch deck creation, advertiser investment optimization recommendation, recommendation forecasting and causal measurement of sales workflows.
Education
University of Michigan - Stephen M. Ross School of Business
Master of Business Administration (MBA), Emphases: Strategy and Operations
2015 — 2017
Baldwin Academy, Patna
Higher Secondary, physics, chemistry, maths
2004 — 2006
Indian Institute of Technology BHU, Varanasi
B.Tech, Chemical Engineering
2007 — 2011
Delhi Public School, Patna
Senior Secondary
1998 — 2004
Skills
- Pl/Sql
- R
- Economics
- Marketing Analytics
- Market Analysis
- Excel
- Econometrics
- Marketing Strategy
- Sql
- Program Management
- Regression Analysis
- Tableau
- Financial Modeling
- Quantitative Analytics
- Product Management
- Data Mining
- Quantitative Research
- Data Visualization
- Business Analytics
- Microsoft Excel
- Secondary Research
- Big Data
- Spotfire
- Data Analysis
- Dashboard
- Product Marketing
- Optimization
- Sas Programming
- Marketing Mix Modeling
- Management
- Unix
- Customer Analysis
- Analytics
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