Bahtyah Williams

Digital Media Buyer | Paid Search & Social Media, Analytics-Driven I ROI Focused Strategist

Role
Digital Media Buyer, Search and Social at Moore
Location
Hyattsville, MD, US
LinkedIn followers
500 followers

About Bahtyah Williams

As a results-driven digital marketing expert with a track record of scaling paid media campaigns and optimizing performance, I specialize in leveraging data-driven strategies to drive business goals and brand impact.With expertise in Google, Bing, Meta, LinkedIn, TikTok, and other emerging ad platforms, I manage large to small budgets, ensuring precision in bid strategies, audience segmentation, and creative execution to maximize ROI. My experience spans across full-funnel digital marketing, performance analysis, and cross-functional collaboration with internal teams and client stakeholders.I thrive in fast-paced environments, using Google Analytics, Looker Studio, Slate, Salesforce, and other tools to extract insights, refine strategies, and drive measurable success. Passionate about storytelling through data, I am dedicated to pushing the boundaries of digital marketing. Let’s connect and explore ways to drive engagement, conversions, and growth through innovative paid media strategies!

Experience

  1. Digital Media Buyer, Search and Social

    Moore

    May 2025 — Present · Lanham, MD, US

Education

  • Scripps Howard School of Journalism & Communications

    Bachelor of Arts - BA, Strategic Communications

  • Hampton University

    Bachelor of Arts - BA, Strategic Communications

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Bahtyah Williams — Digital Media Buyer, Search and Social at Moore in Hyattsville, MD, US | Unifers