Babs Ryan

About Babs Ryan

Reach me at b•••@babsryan.com. Onsite 97 countries. Dual UK/US citizenship. Avid golfer, skier. Forecaster. Analyst. From Fortune 10 to Private Equity, creating products and services that people will pay ridiculous amounts of money for.7 patents; most lucrative a retail financial services patent generating US$800 million incremental revenue and US$175 million net income. Another a 900% revenue increase. C-SUITE EXPERIENCE• GE Capital, as chief innovation officer of the largest division, now Synchrony $100B receivables, exceeding net income target by 71%• While leading multiple P & Ls at Citi UK, 100% increase in personal loan assets, cut acquisition cost by 80%, increasing mortgage volume 14% during an economic crisis; developing new collection/risk strategy• Chief marketing officer for Kawasaki UK. Achieving 65% market share; only manufacturer increasing sales in a 15% market downslide• As managing director (CEO), transforming an advertising agency, to attract acquisition by WPP• M&A experience. Five times leading P&L and teams in the year prior to or after acquisition. Crisis and change management for pivoting tech leader acquired by a private equity firm with IPO 4 years laterBOARD ROLES AND RESPONSIBILITY• Board Director, Main Street, Inc, 3G family business• Board of Directors and Audit Committee, Workers Federal Credit Union,$2.6B assets. CEO succession 2023, 2 M&A negotiations, core tech conversion 2022• Advisory Board Member, Aviva Labs. Private organic aesthetics/cosmetics/beauty and business education company doing business in 110 countries, founded 2003• Board member, Motor Cycle Association of Great Britain Limited (now MCIA)• Board Chair of the new all-employee Six Sigma incubator and streamlined innovation process, while chief innovation officer at GE Capital’s largest division • NACD (National Association of Corporate Directors)• Private Directors Association, Member• The Boston Club, Co-Chair Corporate Board Search Committee 2024, Corporate Directors CommitteeIndustries: Private Equity, VC, AI, AR/VR/MR, Connected Consumers, Go-to-Market, Retail, Consumer, Mobile Money, Fintech, Insurtech, Financial Services, Payments, Loyalty and Subscription Programs, Powersports, Automotive, Travel & Hospitality, Professional Services, Communications/Marketing/Advertising, Pharma, Medical Aesthetics, Beauty, Healthcare, Pets, Luxury, Convenience Stores, Restaurants, eVTOL, QSR, Food & Beverage, Technology/Digital/Ecommerce, Convenience Stores, Apparel/Fashion, Home Improvement, Professional Services, UAV/UAM, Gifting, Toys, Gaming

Experience

1. Advisory Board Member

   Aviva Labs

   Aug 2024 — Present · MA, US

   Private company - global organic aesthetics/cosmetic/beauty fabricator, manufacturer, packager, wholesaler, private labeler, retailer, and business education company in 110 countries. Founded in 2003 as a spinoff of a successful biotech company, based in Massachusetts.

Education

• American International College

  Bachelor of Arts (BA), English with Business minor

• Thunderbird School of Global Management

  Master of Business Administration (MBA) in International Management, Global Business

Skills

• Data Analysis
• Creative Development
• Customer Loyalty
• Management Consulting
• Customer Engagement
• Loyalty Programs
• Automotive
• Strategic Planning
• Customer Acquisition
• Research
• Customer Retention
• Payments
• Forecasting
• Online Marketing
• Emerging Markets
• New Business Development
• Technology Consulting
• Market Research
• Lab
• Advertising
• Global Product Development
• Innovator
• Profit
• Omni-Channel
• P&L Management
• Mobile Communications
• Financial Services
• Product Marketing
• Business Strategy
• Strategy
• Mobile Payments
• Omnichannel
• Business Growth
• Integrated Marketing
• Retail
• Entrepreneur
• Direct Marketing
• Patents
• Project Management
• Marketing