Azra Kulasa

About Azra Kulasa

Specialties: Current Customer Marketing, Retention, Digital Marketing (SEM, Email, Organic), B2B and B2C eCommerce• Outstanding managerial, organizational, analytical, communication, and interpersonal skills• Digital Marketing, PPC/SEO/SEM including traditional Search, Performance Max, Demand Gen• Google Analytics, Google Ads, Bing Ads, Meta, Pinterest, Amazon

Experience

1. Media Manager

   ACCO Brands

   Jan 2023 — Present · Lake Zurich, IL, US

   Oversee all paid media across all channels (Paid Search, Paid Social, Amazon AMS/DSP, Affiliate) and all brands within ACCO Brands- Manage the relationship with one media agency of record and one creative agency of record

Education

• Northeastern Illinois University

  Bachelor of Business Administration (BBA), Marketing/Marketing Management, General

  2003 — 2006

Skills

• E-Commerce
• Online Marketing
• Digital Strategy
• Web Marketing Strategy
• Sem
• Web Analytics
• Inbound Lead Generation
• Website Development
• Conversion Optimization
• Google Adwords
• Pay Per Click (Ppc)
• A/B Testing
• Marketing Strategy
• Landing Pages
• Business-to-Business (B2b)
• B2b
• Search Engine Marketing (Sem)
• Email Marketing Software
• Google Analytics
• Media Planning
• Ppc
• Hubspot
• Cross-Functional Problem Solving
• Social Media Marketing
• Sales Operations
• Salesforce.com
• Email Marketing
• Inbound Marketing
• Online Advertising
• Online Lead Generation
• Landing Page Optimization
• Web Marketing
• Analytics
• Marketo
• Digital Marketing
• Marketing Automation
• Social Media