Ayushi Marathe
Digital Marketing Enthusiast | Driving UPI Payments Growth at Bajaj Finserv
- Role
- Unit Manager at Bajaj Finserv
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Ayushi Marathe
I am an individual with positive attitude and great soft skills. Wants to work in an…
Experience
Unit Manager
Jan 2024 — Present
Drove 15% GMV growth in FY24-25 through strategic UPI adoption campaigns> Increased MTU by 25%, boosting customer engagement on Bajaj Finserv App> Optimised campaign efficiency by reducing reward cost per customer by more than 50% while maintaining growth.> Boosted P2P & merchant transaction by 30% through targeted inapps, notifications and journeys.> Collaborated with product & analytica team to identify drop offs and optimise customer journey.
Education
IPS ACADEMY, Indore
Bachelor of Business Administration - BBA, foreign trade
2015 — 2018
Kirloskar Institute of Management (KIM)
MBA - Master of Business Administration, Marketing
2018 — 2020
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.