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Current company Conscent.Ai
Technology; Information and Internet · 17 employees · Founded 2020 · New Delhi, Delhi, India
Conscent.ai is the world’s fastest growing advanced analytics and revenue optimization solutions for the media and news publishing industry. Built to break data silos, Conscent empowers teams with relevant insights, increases users’ engagement time, and helps run a successful subscription business. In a nutshell, Conscent is one platform that helps companies build and automate the entire user experience, from activation to retention. It offers personalisation, automation to enhance the subscription buying experience, and acquire more first party data. Powerful analytics and visualization around content consumption helps editorial teams align their content strategy and understand what users want. Event-based behavioral insights helps in reducing customer acquisition cost and user churn, and customize conversion flows. And, lastly, its loyalty and referral system converts fly-by users into brand lovers, and builds higher profitability. With everything under one hood, Conscent has surfaced as the world’s most comprehensive and complete technology stack that helps publishers activate, curate and retain more users, thereby building better ads and subscription revenue. And, all this with a cost saving of over 50%. Some of our clientele include India Today Group, Jagaran Group, Amar Ujala, Zee, ABP, Outlook Group, among others. Our mission is to serve the world’s entire content industry, across news companies, OTT and audio platforms.