Ayush Dixit
Marketing Manager @WSA – Wonderful Sound for All
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WORK HISTORY
Marketing Manager @WSA – Wonderful Sound for All
Bangalore, IN
Planning, developing and implementing effective marketing communication campaigns.Using the full marketing mix for the company’s marketing communicationsWriting copy for all marketing collateral, including brochures, letters, emails and websites.Understanding the product and customer profile and write thorough specs for each.Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur.Producing an accurate summary of total spend at the end of a marketing campaign.Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met.Assisting in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presentation and promotion.
EDUCATION
NATIONAL INSTITUTE OF FASHION TECHNOLOGY, MUMBAI
Design and Visual Communications, General
University of Mumbai
Masters of management studies, Business, Management, Marketing, and Related Support Services
SKILLS
ABOUT AYUSH DIXIT
Being an MBA in marketing, a certified Digital Marketing Professional, a certified Project Management Professional and also pursuing Visual Merchandising certification course from NIFT. I am to state that my 14 Years’ experience in developing and sharpening the brand for various Companies including Exterior Paints King M/s Snowcem Paints and currently for WSAudiology have given me excellent workplace skills I am confident to tell that my great pertinent experience in taking care of all marketing activities and corporate communications pan India i.e. both ATL, BTL and TTL activities, in Budget Planning and Executing of marketing activities, Product launching across India for current fiscal year, Formulating strategy for different formats of retail stores across India with in-shop model and franchisee based outlets, Plugging in retail insights and understanding of Home Improvement category segment helped my company scale this model to launch + such stores in single year. My analysis of buying trends of the consumers/clients and strategies to overcome the business problem areas have led to improvement in generating sales revenue. I also drove Brand Equity for key influencers which have helped in increasing the sale up to 28%. I am an honest and reliable professional, friendly and easy to get along with my superiors and colleagues, as also a quick learner. I possess excellent communication skills.
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