Ayowonuola Owoseni
Digital Marketing Specialist at Anderson Kill
- Role
- Digital Marketing Specialist at Anderson Kill
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
Experience
Digital Marketing Specialist
Apr 2021 — Present · New York, NY, US
Development, content production, launch, and ongoing oversight of and investment in firm website. Management, oversight, and control of the firm’s social media presence across all channels- Work with the business development and communications teams to enhance the profile of the firm through the strategic use of marketing channels and tools, including podcasts, webinars, video interviews, and other forms of client value-driven thought leadership- Work with the internal shareholders to manage and expand the firm’s social media presence and make recommendations for and regarding social media management tools- Ensure that the integrity of the firm logo and brand standards are maintained in all firm business and marketing communications materials and promotional items- Work with consultants and the firm’s business development professionals on the design and production of materials and tools to support client development efforts- Collaborate with the firm’s external PR support to support and elevate the profile of key initiatives through the implementation of effective and sophisticated design- Work with firm administrative departments on the design of internal and external communications materials and campaigns- Hold primary responsibility for communication about the firm’s marketing technology stack and for making recommended enhancements that align with the firm’s strategic branding and business development objectives- Serve as a member of the leadership team focused on evaluating the firm’s CRM and developing a strategic plan to increase adoption. Responsible for implementing practices, processes and tools to support the firm’s client service program and ensure that thought leadership communications are distributed in a targeted way and in compliance with bar rules and regulations.
Education
Lehigh University
Bachelor of Arts (BA), Sociology and Anthropology & Theatre
2009 — 2013
NYU School of Professional Studies
Advanced Diploma, Digital Marketing
2016 — 2017
Fox School of Business at Temple University
Master's degree, Digital Innovation in Marketing
2019 — 2023
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