Aydin Pakravan
Media Manager @Flywheel
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WORK HISTORY
Media Manager @Flywheel
Toronto, ON, CA
As Media Manager, he provides strategic leadership for the Amazon Search team managing the Philips account, overseeing campaign direction and execution across multiple divisions (OHC, MCC, MG, BTY). He is passionate about fostering a high-performing, collaborative environment, empowering team members to take initiative and grow in their roles. Demonstrating strong leadership, he guides the team through complex challenges, champions open communication, and ensures alignment on shared goals. With a client-obsessed mindset, he drives data-driven strategies that maximize ROI for high-profile accounts. By mentoring junior talent, setting clear expectations, and promoting continuous learning, he consistently delivers top-tier campaign performance and elevates Philips’ digital presence in the eCommerce landscape.
EDUCATION
University of Tehran
Bachelor's Degree, Financial Management
SKILLS
ABOUT AYDIN PAKRAVAN
Results-driven AMS Search Media Manager with over a decade of experience in eCommerce and digital advertising, specializing in Amazon Search, AMS strategy, and performance marketing for top-tier brands. Currently leading the Amazon Search team at Flywheel, I drive strategy, execution, and optimization across multiple divisions for Philips, ensuring best-in-class campaign performance and digital growth.My background spans managing diverse portfolios for major clients including L’Oréal, Coca-Cola, Dell, and ALDO—delivering tailored, data-driven solutions across Amazon, Google, Instacart, and other retail media platforms. I am passionate about leveraging analytics, innovative technology, and cross-functional leadership to maximize ROI, elevate brand presence, and achieve client KPIs, whether the focus is on lower-funnel conversions or upper-funnel brand awareness.A strong advocate for teamwork and knowledge sharing. I am committed to continuous learning, staying on top of industry trends, and driving forward-thinking solutions in the fast-paced world of retail media. And I\'m a passionate mentor to aspiring marketers, guiding them through career planning, personal development, and well-being in addition to helping my mentees grow their self-confidence and achieve both personal and professional goals.#digital-marketing #client-service #Team-management #ecommerce
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